You’ve got the lifelong die-hards who know every stat since 1973. Families juggling toddlers and popcorn. Season ticket holders who sit in the same seat, in the same lucky jersey, every game. VIP guests eyeing both the score and the canapé tray.

Trying to serve them all without real insights? That’s like playing four matches at once, and trying to win them all.

Foodback helps stadiums ask, listen, and act fast and easily. Not after the season’s over. Not after the damage is done. In real time and for the next match. Because great stadiums don’t just build a team on the field they build loyalty in every seat, every row, every stand.